Case Study

Redrow

Come home to Redrow

As part of an ongoing campaign for Redrow, one of Britain’s largest housebuilders, we were asked to create a commercial that highlighted the build quality and superior specifications that make Redrow homes so much more than just bricks and mortar.

Our approach was to dramatise the emotional connection we all have with the place of comfort and sanctuary we call home, we were also able to show all the required exterior and interior shots of living spaces, specifications and fixtures and fittings of a beautiful Redrow home - all wrapped in an engaging, warm human story we can all identify with.

Time to Move

Redrow commissioned Fourth Wall to develop an online campaign to dramatise their Time to Move proposition and encourage buyers who may have outgrown their property to upgrade to a brand new Redrow Home. Banner advertising can be a difficult medium in which to achieve stand-out, but the inspiration for the idea came from the challenging format.

The solution? Bring the problem of limited living space to life – quite literally.

‘Time to Move’ was recognised with a Gold award for the best online marketing campaign at the prestigious Roses Creative Awards.